Designing funnels that cut the
bullsh*t and gets people buying.
BASED IN THE PHILIPPINES
WORKING WORLDWIDE
Designing funnels that cut the
bullsh*t and get people buying.
BASED IN THE PHILIPPINES
WORKING WORLDWIDE
01 / MY PREVIOUS PROJECTS
Funnels & Digital Builds
work that does
it’s d*mn job
01 / BEHIND THE WORK
i don’t just make it look good.
i make it make sense.
I’m Yanz Cruz, a funnel designer and creative digital builder helping coaches, creators, and digital brands turn good offers into digital experiences people actually want to buy from.
I work where strategy, design, and build meet.
That means I’m not here to throw pretty sections on a page and call it conversion design.
I think about the offer.
The customer.
The buying journey.
The friction.
The money.
Then I design around what actually needs to happen.
And whether the project lives inside a funnel builder or needs something completely custom, the rule stays the same:
If it doesn’t help the business move forward, it doesn’t belong.
03 / WHAT I DO
Funnels & Digital Builds
not just pages.
the whole journey.
From strategy to design to build, I create digital experiences that make it easier for the right people to understand your offer, trust it, and buy.
funnel design
For offers that need a clearer path to the sale.
Sales funnels, lead funnels, launch funnels, webinar funnels, landing pages, and conversion-focused page design.
STRATEGY / UX / VISUAL DESIGN
funnel build
Pretty mockups don’t make money sitting in Figma/Canva.
I turn funnel strategy and design into fully working pages using Systeme.io, GoHighLevel, and other funnel platforms.
STRATEGY / UX / VISUAL DESIGN
digital builds
When a funnel builder isn’t enough, we stop forcing it.
Custom landing pages, mini apps, interactive lead magnets, calculators, quizzes, portals, and AI-assisted digital experiences.
CUSTOM / AI-ASSISTED / INTERACTIVE
funnel systems
Because losing the lead after they click is still losing money.
Forms, CRM setup, email automation, checkout flows, tagging, integrations, and backend systems
STRATEGY / UX / VISUAL DESIGN
04 / HOW I WORK
no random design.
every step has a job.
I don’t jump straight into Canva and hope something converts.
We start with the offer, map the buying journey, design around the decisions people need to make, then build the d*mn thing properly.
diagnose
Figure out what we’re actually trying to sell.
Offer, audience, traffic, goals, friction, and what’s currently getting in the way.
map
Build the path before building the page.
Pages, sections, messaging hierarchy, CTAs, and how someone moves from interested to ready to buy.
design
Make the strategy impossible to ignore.
Clear hierarchy, strong visuals, intentional UX, and design decisions made around conversion.
build
Turn the pretty file into something that actually works.
Systeme.io, GoHighLevel, or a custom digital build depending on what the project needs.
connect
Make sure nothing falls apart after the click.
Forms, email flows, checkout, CRM, tagging, automation, integrations.
launch
Test it. Break it. Fix it. Then send traffic.
Desktop, mobile, links, forms, automations, and the full customer journey checked before launch.
05 / RESULTS & CLIENT WORDS
Funnels & Digital Builds
the pretty part is easy here’s the part that matters.
Design means nothing i f it doesn’t move the needle.
Here are real results and words from the people I’ve worked with.
funnels built
For coaches, creators, service providers and eCommerce brands.
in sales supported
Through strategic design, funnel builds and optimized user journeys.
years, designing digital experiences
From strategy to launch and beyond.
got an offer worth selling?
let’s build that funnel!
You’ve already done the hard part: building an offer people want.
Now let’s give it a funnel that makes the value clear, moves people toward the sale,
and actually supports the business behind it.
You’ve already done the hard part: building an offer people want. Now let’s give it a funnel that makes the value clear, moves people toward the sale, and actually supports the business behind it.
FUNNELS / DIGITAL BUILDS / SYSTEMS
Available for select projects worldwide.
All Rights Reserved 2026 - Yanz Cruz
Designed and Built by Yanz Cruz (DUH!)
All Rights Reserved 2026 - Yanz Cruz
Designed and Built by Yanz Cruz (DUH!)